PIJAMA
Client: Pijama Srl, independent design brand creating tech & fashion accessories in soft neoprene, Made in Milan since 2006.
Period: September 2016 – nowadays.
Activities:
1. Website release, including shop based on Woocommerce technology in English and Italian (2020) + maintenance
2. Website merchandising (updating content, products, collections on former ecommerce Magento and Magento 2 platforms)
3. SEO – Search Engine Optimization
4. Temporary SMM — social media management: Instagram, Facebook, Pinterest
5. Email marketing
6. Amazon Store set up and search engine optimization.
Results:
* +35% Ecommerce Sales growth rate YoY
* Instagram: 19k followers.

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